Solution
To get Tikiboo out there and increase their brand awareness, we worked with them to create a paid ads campaign across multiple channels. As a brand that was looking to entice those who are active, fit and generally a younger demographic, it was decided that social media advertising would be a key part of the campaign, as would Google.
Working closely with Tikiboo’s marketing team, we manage campaigns across the following channels:
- Google Shopping and Search Ads
- Facebook Ads
- Instagram Ads
- TikTok Ads
Tikiboo already had a strong audience, with their releases selling out in minutes, however, the key to growth was promoting their lines to a wider audience. While working with the team we were able to get on the right channels, solidify their goals and KPIs as well as ensure that all messaging and content was on track.
Managed by our team of experts, Tikiboo were able to relax knowing that while they remained in control of the spend and direction of the campaign, our PPC specialists would be running the day-to-day strategy, creation, optimisation and reporting.
By being proactive and ambitious we were also able to get ahead of the curve and plan our TikTok strategy, as the platform has quickly become one of the most popular for young people and those who dare to be different - a perfect match for Tikiboo. This is an on-going relationship and we’re looking forward to seeing the future of the brand across social channels.
Are you looking to increase your brand awareness and social media presence? Do you need to get your brand in front of a new audience?
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