BBI Solutions

We worked in partnership with the marketing team and other stakeholders to understand the critical aspects of the project, such as the content architecture, user experience, user journeys, design (within the existing brand guidelines), CMS development, and training.

Following this Discovery Phase, we entered the Design and Development phases. It was clear that an agile and phased approach would be best for BBI’s team and stakeholders so that the project could move forward as the business scaled and continued to define the requirements.

Amongst a long list of deliverables, we developed a number of key features including the ability to purchase off-the-shelf reagents online, language switcher, document library, Certificates Of Analysis retrieval tool, CRM integration, careers feed, and event listings.

To ensure that both parties were aligned, Project Managers on both sides had regular meetings to keep things on track and ensure consistent communication throughout the process. To monitor progress, we set mini-milestones (sprints) to keep track of where we were, and how this aligned with the overall project objectives. This approach ensured that even with an expedited delivery timeline, we met all deadlines set out for us by the client for each phase. Marketing and the Senior Leadership team were an integral part of the feedback loop, ensuring strategic objectives were considered in the rebuild and enabling BBI Solutions to position themselves as an innovative industry leader.