To cater to both areas, we designed and developed a bespoke web application that would work for dental nurses and dental practices - the two clear audiences who would benefit from Airlocum’s offering.
For ease of use, dental nurses are able to quickly set up an account via Facebook or Google or they have the option to set up an account manually if they prefer. Once they have successfully registered they will be presented with a dashboard which, at a glance, provides the opportunity to view bookings, income, their loyalty bonus that has been accrued, complete timesheets and upload key mandatory documents.
But that’s not all - the system also encourages flexibility as nurses can indicate which days they are available and collect payments via Stripe for completed shifts, making the process quick and easy.
The benefits for dental practices include their own dedicated dashboard where they can see booking details, financial information, timesheets, invoices and the ability to leave reviews for locum nurses they’ve hired all in one place.
Our team was excited to get into a project that combines both web and digital marketing to enhance Airlocum's offering. This includes using Google Ads, Facebook Ads (video, carousel & retargeting) & LinkedInAds (Sponsored in-mail) with the aim of attracting practice managers to start using the platform.